23 CATEGORIES, ENDLESS POSSIBILITIES

The Licensing International Excellence Awards are bestowed on the best brands, products and initiatives of the year across all aspects of our robust industry – from live entertainment to fashion to toys, and everything in between. We could probably have 100 categories, and it still wouldn’t be enough to celebrate all the talent and success in this industry!

NOMINEES for BEST LICENSED PRODUCTS

This group of awards honors manufacturers for an innovative licensed product or product line created for one specific property or brand. Awards are given in 9 different product categories.

Apparel / Footwear / Accessories

BlackMilk

Harry Potter

Dr Martens Airwair Group

Jean-Michel Basquiat

Lee Wrangler HK Ltd

Coca-Cola

Modern Works (Hilight Brands)

KODAK

Morgan Lane

Monopoly

Primitive Skate

Sailor Moon

Appliances / Automotive / Electronics / Housewares/ Paint

Baccarat Global Retail Brands

Game of Thrones 

Beijing Xiaomi Mobile Software Co., Ltd.

Pokémon

CR Brands

ARM & HAMMER Essentials Citrus-Based Disinfecting Wipes

Energizer, Eveready

8 Star Energy

Honda (Thailand) Co. Ltd.

Chupa Chups

Just Funky

Dragon Ball Z

Master Product Group

Minions

Health & Beauty Aids

ColourPop

Candy Land

Etude Cosmetics

HERSHEY'S KISSES

Fresh

The Metropolitan Museum of Art

H&A

The Simpsons

HipDot

Tapatio

Mad Beauty Ltd

Friends Collection

Morphe

Coca-Cola

Food / Beverage

Benvolio 1938

Masha and the Bear

Brands For Fans

KISS

Cacau Show

NBA

Fizz Creations Limited

SLUSH PUPPiE & ICEE

Guangdong Jintian Animation Co., Ltd.

Peppa Pig

Kinnerton Confectionery Ltd

Marks and Spencer, Harry Potter Range.

Vignobles Bardet

Peaky Blinders

Yuengling

Hershey's

Digital: Apps / Software / Video Games

Audible

Sesame Street

Complete Control/ Acamar Films

Bing (Bing: Watch Play, Learn App)

Frontier Developments

Jurassic World Evolution: Complete Edition

Game for Peace

The Metropolitan Museum of Art

Oculus

Jurassic World Aftermath

StoryToys LTD

The World of Eric Carle/The Very Hungry Caterpillar

Top Golf

Angry Birds

WristWorld

Hatsune Miku

Home Décor (domestics, furniture, giftware or textiles)

Design House Stockholm

Carl & Karin Larsson, Carl Larsson-Gården Sundborn

Ferribiella S.p.A.

PREMOLI + DI BELLA

Kross Studio

Batman

Royal Selangor International Sdn Bhd

Wizarding World // Harry Potter

Secret Lab

Batman

Vizzio Art

BeArty Art Prints

Publishing / Social Expression / Back-to-School

Blueprint Collections Ltd.

Van Gogh Museum

Chronicle Books Coffee Table Book

LEGO®

Chronicle Books Note Brick

LEGO®

Hachette Collections Japan

Peter Rabbit™

Heroes’ Feast

Dungeons & Dragons

Libros MiCuento SL

The Little Prince

Montegrappa

Monopoly

Penguin Random House

Tasty

Toys / Games / Novelties / Role Play (primarily aimed at ages 0-8)

Aurora World Inc.

Dr. Seuss

Create On/ Magna-Tile structures Interactive Storytime

World of Eric Carle/The Very Hungry Caterpillar

Headstart International / Resoftables

Sesame Street

Jazwares

The Mandalorian - Star Wars The Child Squishmallows Plush

Kid Trax (Pacific Cycle)

United States Postal Service (USPS®)

Moose Toys

Bluey

PlayMonster: Peppa Pig Grow & Play Peppa Pots

Peppa Pig

Toys / Games / Novelties / Role Play (primarily aimed at ages 8-plus)

Hornby Hobbies Ltd

The Beatles

LEGO

Andy Warhol

Playmates

Billie Eilish

Playmobil

Back to the Future

Winning Solutions Game Company

Monopoly

XM Studios

Batman

ZURU

5 Surprise Mini Brands

NOMINEES for BEST LICENSED BRANDS

This group of awards honors licensors, brand owners and licensing agents that have brought a brand to life in a creative, innovative way. Awards are given in 7 different categories.

Corporate Brand (entrants in this category should not fall into any other category such as fashion, art, character, etc.)

American National Red Cross

American Red Cross

Braun

Braun

CosmoLiving by Cosmopolitan

CosmoLiving by Cosmopolitan

Craftsman

Craftsman

HP

HP/Compaq

Scotts Miracle-Gro

Scotts, Miracle-Gro

The Goodyear Tire & Rubber Company

The Goodyear Tire & Rubber Company

Digital Brand – Apps and Video Games

Emoji

emoji® the iconic brand

Minecraft

Microsoft

Pokémon Shanghai

Pokémon

Sonic the Hedgehog

SEGA

Subway Surfers

SYBO Games

Super Mario

Nintendo

XBOX

Microsoft

Entertainment / Character / Toy Brand – Animated

Bing

Acamar Films

Bluey

Ludo Studio

Moomin

Moomin Characters

NARUTO

Shueisha Inc

Peppa Pig

Hasbro

Pink Panther

Metro Goldwyn Mayer Studios (MGM)

Trolls World Tour

Universal Brand Development

Entertainment / Character Brand – Live Action

Animal Planet

Discovery Inc.

Harry Potter

Warner Bros./Warner Media Consumer Products

Love, Diana

pocket.watch

Peaky Blinders

Caryn Mandabach Productions

Ryan’s World

Sunlight Entertainment

Street Dance of China

Alifish

Food / Beverage / Restaurant Brand

Baileys

Baileys

Cinnabon

Focus Brands LLC

Corona

Corona

Hershey's

The Hershey Company

SLUSH PUPPiE

ICEE Company

TASTY

BuzzFeed

The Coca-Cola Company

Coca-Cola family of brands including Coca-Cola, Hi-C, and Sprite

The Kraft Heinz Company

The Kraft Heinz Company

Lifestyle: Art / Design / Celebrity / Fashion Brand

Andy Warhol

The Andy Warhol Foundation for the Visual Arts

New York Botanical Garden

New York Botanical Garden

PAUL FRANK

CHINA BRANDS GROUP

Peter Rabbit

Penguin Ventures (Penguin Random House)

Smiley

The Smiley Company

The Rolling Stones

The Rolling Stones

The Very Hungry Caterpillar

World of Eric Carle/ The Very Hungry Caterpillar

The Victoria and Albert Museum

V&A

Sports / Collegiate Brand

NCAA, National Collegiate Athletic Association

NCAA, National Collegiate Athletic Association

NFL Players Association

NFL Players Association

NOMINEES for BEST LICENSED PROMOTION

The most outstanding use of a licensed property to promote a different product or service. (This does not refer to the promotion of a licensed property or licensed product itself.) This category is limited to one submission per brand.

Best Licensed Promotion

Barbie & Tim Hortons Hockey Promotion

Mattel, Tim Hortons (RBI)

Monet Afternoon Tea at Pizza Hut

Pizza Hut; Museum of Fine Arts, Boston

The Smurfs: EU Beach Cleanup

IMPS/Lafig

sweeTARTS Unleash Your Super Self, WW84

Ferrara Candy, Warner Bros

tokidoki Snow Holiday at Changi Festival Village

Changi Airport

“We’re On It”: Transformers, TMNT, Robocop – Direct Line

Born Licensing

NOMINEES for BEST COLLABORATION

This award honors the best partnership of the year between two or more brands of equal or similar recognition. This team-up will have been innovative, authentic and successful in driving growth, audiences and buzz.

Best Licensed Collaboration

Crayola – Adidas – Donovan Mitchell

Crayola Adidas Donovan Mitchell

Disney – Keith Haring – Coach

Coach IP Holdings LLC

Fila – The Very Hungry Catepillar

FILA Kids China

NERF – Fortnite – Travis Scott

Epic Games

Peanuts – Barkbox

Peanuts Worldwide, BARK

Pokémon – Longchamp

The Pokemon Company International and Longchamp

The Met – Allbirds, Baggu, Catbird, J.Crew, Estee Lauder, Mast, The Sill

The Metropolitan Museum of Art

NOMINEES for BEST RETAILERS

Retailers that have demonstrated the highest degree of creative merchandising for a licensed property, with outstanding sell-through to prove it.

Best Retailer for Corporate / Lifestyle / Fashion / Sports Initiative

Cotton On

Streets

H&M (Hennes & Mauritz)

Coca-Cola and Fanta

Peter Alexander

Streets

Riva Fashion

Chupa Chups and Mentos

Spirit Halloween

Dunkin'

Stellar Partners, Inc

Wired

Best Retailer for Entertainment / Character Brand Initiative

Best & Less

PAC-MAN & Space Invaders

BoxLunch

Marvel Eat the Universe (Marvel)

E.Leclerc

Wizarding World

Joué Club

Harry Potter

Peter Alexander

Peter Rabbit™

Primark

Mickey Mouse & Minnie Mouse

Primark

Stranger Things

NOMINEES for BEST AGENCY / MANUFACTURER REP

This award honors an organization or individual who has demonstrated creativity, tenacity and service for their clients and the industry at large.

Best Agency / Manufacturer Rep

Beanstalk

Alessi, Bush's Best, Carnegie Hall, Chupa Chups, Diageo: Baileys, Guinness, Captain Morgan, Pimms, Crown Royal, Don Julio, Tanqueray, Smirnoff, Johnnie Walker, Gordon's, Bulleit; Dinotopia, Dole, Godiva, Hempathy, Matthew Williamson, Morton Salt, The Ohio State University, P&G: Febreze, Dawn, Fairy, Mr.Clean, Flash, Tide, Ariel, Dash, Downy, Lenor, Gain, Dreft, Braun, Vicks, Pampers, Pantene, VS Vidal Sassoon, Scope, Crest, MUM; Paris Hilton, Pennzoil, PROHBTD, Quaker State, Stanley Black & Decker: Stanley, Black and Decker, Craftsman, DeWalt, Porter Cable, Mac Tools; Shell, Taco Bell, TGI Friday’s, The Metropolitan Museum of Art, Activision, Age of Empires, Banjo Kazooie, Battle Toads, Call of Duty, Crash Bandicoot, ESL, Forza, Halo, Killer Instinct, Ori, Rare, Sea of Thieves, Spyro, State of Decay, Xbox, Travelocity, U.S. Army, Volvo

IMG

116 brands Corporate Trademarks, Institutions, and Non-Profits - 7Up - Beck’s - Bertucci’s - British Army - Buca di Beppo - Budweiser - Caesars Entertainment - Cheetos - Corona - Doritos - Earl of Sandwich - Energizer - Eveready - Haribo - Harvard University - IMG College Licensing - Lays - Leffe - Miss Universe - Mountain Dew - World Trade Centre - Pepsi - Royal Air Force - Royal Navy - Stella Artois - Tempur Sealy - Vail Resorts - Van Gogh Museum Automotive - American Automobile Association (AAA) - Abarth - Alfa Romeo - Armor All - Aston Martin - Bugatti - Chevron - Chrysler - Dodge - Ducati - Fiat - Goodyear - Jeep - Lamborghini - Lancia - Maserati - MV Agusta - Pininfarina - Ram - STP - Texaco - Volkswagen Fashion, Lifestyle, Entertainment and Popular Culture - - Angry Birds - Arnold Palmer - Assassin’s Creed - Baby Gap - Banana Republic - Been Trill - Care Bears - Cosmopolitan - Esquire - Fortnite - Gap - Gerry Cosby - Gola - Harper’s Bazaar - Jim Beam - Janie and Jack - Joyrich - Kakao Friends - Karen Millen - Killing Eve - Kirsh - MGM - National Lampoon - Pink Panther - Planet Hollywood - Queer Eye - Refinery 29 - Rocket League - Sesame Street - Shinola - Superdry - Tetris Sports Brands, Teams, Federation and Events - AS Roma - Bundesliga - FC Barcelona - France Rugby - Juventus - 24 Hours of Le Mans - NFL - PBR - Royal Ascot - Rugby World Cup - TB12 - The Open - UEFA EURO 2020 - UFC - World Rugby - World’s Strongest Man Athletes, Legends and Personalities - BB King - Brigitte Bardot - Dee and Ricky - Dolly Parton - Football Greats Alliance - Gene Simmons - George Best - Jack Nicklaus - Li Na - Like Nastya - Millie Bobby Brown - Norman Rockwell - Wayne Gretzky

Pacific Licensing Studio Pte. Ltd.

Warner Media, Universal Brand Development, Hasbro, Sanrio, Tokidoki, PVM/Chupa Chups

Retail Monster, LLC

https://www.retailmonster.com/partners Licensing: Apex Legends & Plants vs. Zombies (Electronic Arts) Borderlands (Gearbox Software/2K Games) emoji® (the emoji company) Paddington (Bravado International/The Copyrights Group) Subway Surfers (SYBO) Vlad & Niki (Haven Licensing) Retail Sales and Marketing: Crayola Hasbro Harlem Globetrotters Moonbug (CoComelon, Blippi, Little Baby Bum) Manufacturer’s Represented: Redbubble (www.redbubble.com) Surprise Drinks (https://us.surprisedrinks.com/) The Hut Group (https://www.thg.com/) Youtooz (www.youtooz.com)

The Joester Loria Group

PepsiCo’s North America beverage brands ; Frito-Lay’s Cheetos and Doritos brand; Constellation Brands Beer portfolio including, Corona Extra and Modelo Especial (#1 import beer in the U.S.); Kellogg’s portfolio of cereal and snack brands; Entenmann's baked goods; Jack Link’s meat snacks; Cabot Creamer; Waste Management;; The World of Eric Carle™ including The Very Hungry Caterpillar; Miffy; Rainbow’s 44 Cats and TikTok influencers WeWearCute

The Point.1888

Cocomelon, Blippi, Morphle, Moomin, Tinpo, The British and Irish Lions, Team GB, William F1, Percy the Park Keeper, Tom Gates, Molang, Mumsnet, University of Cambridge, Metropolitan Police, Battersea , Barratt Sweets, Jimbob Art, I Like Birds, Miss Print, Rachel Ellen Designs , MasterBait, River Cottage

WildBrain CPLG

WildBrain CPLG is part of WildBrain, a global kids and family entertainment company. Headquartered in UK, with 14 offices throughout EMEA, and in Russia and North America. Major entertainment, sports and lifestyle brands including WildBrain brands Teletubbies, In the Night Garden, and Strawberry Shortcake, as well as partners Peanuts, Viacom CBS, MGM (Pink Panther), Sony Pictures (inc Ghostbusters), emoji – The Iconic Brand, Spinmaster, Hasbro and eOne, Dr.Seuss, Line Friends (inc BT21), The World of David Walliams, Perfetti Van Melle, The Metropolitan Museum of Art, Kikkoman, Absolut, European footballs clubs (incl Arsenal FC and FC Barcelona)

pocket.watch

Ryan’s World, Kids Diana Show

NOMINEES for THE PANDEMIC PIVOT

This award recognizes a company, property, product, service or platform that responded to the challenges of the pandemic in an outstanding way -- whether a swift pivot in a business or product range, or a rapidly rolled out charitable program or activity. It must, of course, be licensing-related.

The Pandemic Pivot Award

Crayola Wellness Essentials

Crayola

Mad Engine - Million Mask Give Away

Mad Engine Global

MaskClub

Trevco

Peanuts At-Home Offerings

Peanuts Worldwide

Peppa Pig: Peppa Loves Doctors and Nurses

Hasbro

Sesame Street: Caring For Each Other

Sesame Workshop

Spirit of Children PPE Donations

Spirit Halloween

Trolls World Tour

Universal Brand Development

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