23 CATEGORIES, ENDLESS POSSIBILITIES

The Licensing International Excellence Awards are bestowed on the best brands, products and initiatives of the year across all aspects of our robust industry – from live entertainment to fashion to toys, and everything in between. We could probably have 100 categories, and it still wouldn’t be enough to celebrate all the talent and success in this industry!

NOMINEES for BEST LICENSED PRODUCTS

This group of awards honors manufacturers for an innovative licensed product or product line created for one specific property or brand. Awards are given in 9 different product categories.

Apparel / Footwear / Accessories

Agua de Coco

Coca-Cola

Black Milk Clothing

Harry Potter

Coco De Mer

V&A (Victoria and Albert Museum)

People Tree

V&A (The Victoria and Albert Museum)

Peter Alexander

Harry Potter

Puma

Sesame Street

Sahinler

emoji®

Vans

David Bowie

Vans

Shark Week

Appliances / Automotive / Electronics / Housewares/ Paint

Bullitt Mobile Ltd

Cat

Cuisinart

TASTY

Haier COSMOPlat & Xiamen Diiib Technology Co.Ltd

Yihe Fairyland (Summer Palace)

Personalized Plates Queensland

emoji

Pro-Ject Audio Systems, Audio Tuning Vertriebs GmbH

The Beatles

Stern Pinball, Inc.

The Beatles

ezpz

Sesame Street

Health & Beauty Aids

Lipsmacker

Crayola

Mad Beauty Ltd

Disney Villains Sheet Face Mask Collection

Murdock London

Peaky Blinders

Peaches & Cream

Pink Panther

Perfect Diary

The Metropolitan Museum of Art

Sally Hansen

Jelly Belly

Shiseido

V&A (Victoria and Albert Museum)

Food / Beverage

Cookies United

Oreo

Grupo Herdez

Bailey's Ice Cream

Harrogate Tipple Ltd

Downton Abbey Gin Downton Abbey Whisky

Mondelez International

OREO

Tea Forté

Tea Forte curated with The New York Botanical Garden

The Coca-Cola Company and The Ferrero Group

Tic Tac Coca-Cola

Tingyi-Asahi Beverages Holding Co., Ltd

Boonie Bears

Twinings

V&A (Victoria and Albert Museum)

Digital: Apps / Software / Video Games

Epic Games

Fortnite

PBS Kids

Dr. Seuss

Salesforce

Einstein

Samsung Galaxy

Hello Kitty

Steel Wool Games

Five Nights at Freddy's VR: Help Wanted

StoryToys / Touch Press

LEGO Duplo

Walmart/BuzzFeed

TASTY

Weyo Pty Ltd

The Wiggles

Home Décor (domestics, furniture, giftware or textiles)

Beast

The Little Prince ( Le Petit Prince)

Dreamtex Ltd

National Geographic

Ecology by CWM Homewares

May Gibbs

Jay Franco and Sons Inc.

HI X The Little Mermaid

Larousse

Peaky Blinders

Little Greene

National Trust

Modernica

SpongeBob SquarePants

Selamat

Morris & Co.

Skechers USA, Inc.

BOBS from Skechers

Publishing / Social Expression / Back-to-School

Carlton Books

Rubiks

Clarkson Potter, a division of Penguin Random House

MasterChef Junior Bakes

Crane Stationery Co

Downton Abbey

IDW Publishing

Rick and Morty vs. Dungeons & Dragons

Party City

Pantone

Penguin Random House

TASTY

Quirk Books

Back to the Future

Random House Children's Books

Dr. Seuss

UHU

Smiley

Toys / Games / Novelties / Role Play (primarily aimed at ages 0-8)

Bonkers Toys

Ryan's World

Bright Starts

Sesame Street

Giochi Preziosi S.p.A.

Frozen 2 Whisper and Glow

Kid Trax

Paw Patrol

Mattel

Jurrassic World

Mattel

Toy Story 4

Sakar

Paw Patrol

Spin Master

DreamWorks Dragons Hatching Toothless Interactive Baby Dragon with Sounds

WowWee

Pinkfong Baby Shark Pinkfong Baby Shark Song Puppets with Tempo Control

Toys / Games / Novelties / Role Play (primarily aimed at ages 8-plus)

Bandai

Warhammer

Funko Games

Funkoverse Board Game: Harry Potter #100 Base Set

Hasbro - Nerf

Fortnite

Jazwares

Fortnite

Lagoon Group

Rubiks

Lego

Stranger Things

Mattel

David Bowie

Orientavida

E.T.

NOMINEES for BEST LICENSED BRANDS

This group of awards honors licensors, brand owners and licensing agents that have brought a brand to life in a creative, innovative way. Awards are given in 7 different categories.

Corporate Brand (entrants in this category should not fall into any other category such as fashion, art, character, etc.)

American Red Cross

American Red Cross

Caterpillar Inc.

Cat

Craftsman

Craftsman

Energizer

Energizer and Eveready

Febreze

Febreze

Fridgidaire

Frigidaire

Goodyear

Goodyear

Hewlett-Packard

Hewlett-Packard

Digital Brand – Apps and Video Games

Brown & Friends

BROWN & FRIENDS

Emoji Company GmbH

emoji®

Five Nights at Freddy's

Five Nights at Freddy's

Fortnite

Epic Games

Entertainment / Character / Toy Brand – Animated

44 Cats

44 Cats

BT21

BT21

Batman

Batman

Bing

Bing

Boonie Bears

Boonie Bears

PJ Masks

PJ Masks

Peppa Pig

Peppa Pig

Pop!

Pop!

Warhammer

Warhammer

Entertainment / Character Brand – Live Action

JoJo Siwa

JoJo Siwa

MasterChef, the TV Experience

MasterChef

Mr Bean

Mr Bean

Peaky Blinders

Peaky Blinders

Ryan's World / Ryan's Mystery Playdate

Ryan's Mystery Playdate

Sesame Street

Sesame Street: 50 Years and Counting

Food / Beverage / Restaurant Brand

Baileys

Baileys

Cinnabon

Cinnabon

Coca-Cola

Coca-Cola

Corona

Corona

Guinness

Guinness

Hershey's Reese's

The Hershey Company

Oreo

OREO

Tasty

TASTY

Lifestyle: Art / Design / Celebrity / Fashion Brand

Andy Warhol

Andy Warhol

David Bowie

David Bowie

Drew Barrymore Flower Home

Drew Barrymore Flower Home

Morris & Co.

Morris & Co.

Ninja (Tyler Blevins)

Ninja (Tyler Blevins)

Smiley

Smiley

The Very Hungry Caterpillar / World of Eric Carle

World of Eric Carle/ The Very Hungry Caterpillar

V&A (Victoria and Albert Museum)

V&A (Victoria and Albert Museum)

Sports / Collegiate Brand

Cricket World Cup 2019

Cricket World Cup 2019

NFLPA

NFLPA

Rugby World Cup

Rugby World Cup

US Women's National Team Players Assc.

USWNTPA

WWE

WWE

NOMINEES for BEST LICENSED PROMOTION

The most outstanding use of a licensed property to promote a different product or service. (This does not refer to the promotion of a licensed property or licensed product itself.) This category is limited to one submission per brand.

Best Licensed Promotion

Crayola & Kraft Mac N Cheese

Crayola

JoyPixels 2Degrees 'Fighting For Fair"

JoyPixels

McDonald's 'Discovery Space with Snoopy'

Peanuts

Peppa Pig TMall Super Brand Day

Peppa Pig

Rubiks & SmileyWorld & McDonald's Happymeal

Mcdonalds

Squarespace & Sesame Street 'A Cautionary Tale'

Sesame Street

The World of TOKIDOKI at Changi Airport

tokidoki

NOMINEES for BEST COLLABORATION

This award honors the best partnership of the year between two or more brands of equal or similar recognition. This team-up will have been innovative, authentic and successful in driving growth, audiences and buzz.

Best Licensed Collaboration

Coca-Cola x DIESEL

Coca-Cola & DIESEL

Crayola x Levi's x The Haddad Apparel Group

Crayola, Levi’s

Kikkoman x Primitive Skateboarding

Primitive Skateboarding, Kikkoman

Peaky Blinders x Kent & Curwen

Peaky Blinders, Kent & Curwen

Peppa Pig x Hunter

Peppa Pig, Hunter

Spongebob Squarepants x Nike

SpongeBob SquarePants, Nike

Stranger Things x Nike

Stranger Things, Nike

NOMINEES for BEST EXPERIENTIAL OR LOCATION-BASED INITIATIVE

The most innovative use of a licensed property at a live event or location.

Best Experiential or Location-Based Initiative

Evil Dead 2™ Official Escape Room

Hourglass Escapes LLC

Jurassic World Live!

Feld Entertainment

MasterChef, the TV Experience

The First Group

Peaky Blinders The Live Escape Game

Escape Live

Room on the Broom 'A Magical Journey'

Merlin Entertainments, Magic Light Pictures

SpongeBob SquarePants: The Bikini Bottom Experience

ViacomCBS

Taco Bell 'The Bell - A Taco Bell Hotel'

United Entertainment Group

The Beatles Pop-Up Shop

The Thread Shop at Sony Music

The Very Hungry Caterpillar at the Royal Horticultural Society

The World of Eric Carle/ The Very Hungry Caterpillar

NOMINEES for BEST RETAILERS

Retailers that have demonstrated the highest degree of creative merchandising for a licensed property, with outstanding sell-through to prove it.

Best Retailer for Corporate / Lifestyle / Fashion / Sports Initiative

ALDI

emoji -The Iconic Brand

Barbour International

Steve McQueen, Greenlight

Forever 21

HERSHEY'S, REESE'S, HERSHEY'S KISSES, JOLLY RANCHER, YORK

NBA Stores Brazil

NBA

Spencer's

Corona

TUDN Fan Shop

Univision, TUDN

Best Retailer for Entertainment / Character Brand Initiative

BoxLunch

Friends 25th Anniversary

Cotton On

The Simpsons and Family Guy

Galeries Lafayette

Batman

H&M

Stranger Things

MYER

Harry Potter

Peter Alexander

Dr. Seuss

Spencer's

Rick & Morty

NOMINEES for BEST AGENCY / MANUFACTURER REP

This award honors an organization or individual who has demonstrated creativity, tenacity and service for their clients and the industry at large.

Best Agency / Manufacturer Rep

Haven Global

• Apex Legends • Artestar • Buzzfeed: Tasty • CKN Toys • Dr Seuss • Bob Ross • The Smurfs • Jim’s Mowing • Eric Carle: The Very Hungry Caterpillar • Meddy Teddy • MGA Entertainment: LOL Surprise!, Poopsie Slime Surprise!, Little Tikes, Moj Moj • Nickelodeon: PAW Patrol, Teenage Mutant Ninja Turtles, SpongeBob SquarePants, JoJo Siwa, Dora the Explorer, Shimmer and Shine, Blaze & the Monster Machines, Nella the Princess Knight, Rusty Rivets, Classic Nicktoons, MTV, South Park, Baby Shark • PANTONE • Penguin: Beatrix Potter/Peter Rabbit • Pusheen • Pokémon • Sanrio: Hello Kitty, Mr. Men and Little Miss, Gudetama, Aggretsuko • Sesame Street • Smiley • Spin Master • Tokidoki • Vlad & Nikita • UCLA

Joester Loria Group

Eric Carle, Pepsi, Mountain Dew, Cheetos, Kellogg's, Miffy, Corona, Modelo, 44 Cats

La Panadería Licensing & Marketing

EONE (UK), Peppa Pig, PJ Masks SESAME WORKSHOP (USA), Sesame Street ANIMACCORD (RUS), Masha and the Bear TOEI (JAP), Dragon Ball MOOSE (AUS), Shopkins, Shoppies, Kindi Kids, Cutie Cars, Treasure X DISCOVERY MEDIA (UK), Discovery Kids, Animal Planet, DIscovery Expedition, DIscovery Adventure ZINKIA (ESP), Pocoyó TUBA (KOR), Larva SPIN MASTER (CAN), Bakugan KONAMI (USA), YuGiOh IMC TOYS (ESP), Cry Babies MILLIMAGES (FR), Molang CYBER GROUP STUDIOS (FR), Gigantosaurus ALPHA GROUP (FR), Super Wings GAZER, Polinesios, Mis Pastelitos, Antrax, SKBeche, Dani Hoyos, Crafting Geek PINK FONG, Baby Shark GURU STUDIOS, True and the Rainbow Kingdom LOADED, LAMO

Pacific Licensing Studio Pte Ltd

• Warner Bros Consumer Products & Cartoon Network (SE Asia & Taiwan) • NBC Universal (SE Asia) • Hasbro (SE Asia) • Tokidoki (Southeast Asia) • PVM/Chupa Chups (Southeast Asia) • Sanrio (Indonesia)

Redibra

Coca-Cola, Nintendo, Galinha Pintadinha, Chevrolet, Keith Haring, Care Bears, Paul Frank, Capricho.

Retail Monster LLC

Retail Monster LLC

Seltzer Licensing Group

Scotts Miracle-Gro Unilever (including Breyers, Popsicle, Klondike, Good Humor, Suave, and TRESemme) NBC Television The Office Airheads American Red Cross Campbell's Soup Company Care Bears Thrillist The Dodo Koala Kare The Little Gym MasterChef Rust-Oleum Barbasol PureSilk

The Point.1888

Multiple brands

WildBrain CPLG

Major entertainment, sports and lifestyle brands including Nickelodeon, Peanuts, MGM (Pink Panther), Sony Pictures (inc Ghostbusters), Spinmaster, Dr.Seuss, Line Friends (inc BT21), Felix the Cat, The World of David Walliams, Perfetti Van Melle, Absolut, IRONMAN

NOMINEES for THE NEWCOMER AWARD

This award recognizes a company, property, product, service, platform or experience new to the licensing business that demonstrated success in its first year and shows promise for future growth. (May not be active in licensing for more than 18 months).

The Newcomer Award

Boonie Cubs

Fantawild Animation Inc

Brainbase

Brainbase Assist

Cheetos

Frito Lays / The Joester Loria Group

Fly with Yaya, Tohoku

Creative Minds LLC

Forthglade

National Trust x Forthglade Collaboration of Gourmet Dog Dinners

GHOST®

GHOST® Whey Protein x CHIPS AHOY!®

Harrogate Tipple Ltd

Downton Abbey Gin Downton Abbey Whisky

United States Postal Service

The USPS x F21 Collaboration

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