SPOTLIGHT ON SUCCESS

Since 1986, when industry leaders first gathered to celebrate the creativity and accomplishments of their colleagues, the annual Licensing International Excellence Awards have been a highlight of the year for the global licensing community.

The Excellence Awards have continually evolved over the last 3 decades, alongside the industry they honor, serving not only to showcase exceptional work, but also as a time capsule of licensing through the years. 

Perhaps one of the biggest evolutions was last year when the event went virtual as a result of the COVID pandemic. For 2021 we will once again be virtual, on August 24th, so that we can all celebrate together from around the world!

A GLOBAL AWARD FOR A GLOBAL INDUSTRY

The Licensing International Excellence Awards are the only international recognition of licensing excellence, spanning borders and languages.

The Licensing International Excellence Awards are the only international recognition of licensing excellence, spanning borders and languages.

The competition to make it on the ballot, much less win, is fierce. In 2020, we received more than 600 entries from around the world,  and from that selected 154 nominees. Check out the 2020 Winners.

The nominees are selected by a judging panel of industry experts from around the world who are identified by Licensing International officials.  The Licensing International membership then gets a chance to vote on their favorites, which is factored into the final decision. The induction of the newest Licensing International Hall of Fame member and the Rising Star Award , recognizing exceptional young professionals who are shaping the future of licensing, round out the honors.

Submissions and judging for the Excellence Awards are conducted fully online right here in this portal, allowing easy accessibility for entrants and judges from around the world.

WHAT IT TAKES TO BE A WINNER

This is no time to be humble… Here’s what you need to know about entering the 2021 Licensing International Excellence Awards (view the Official Criteria here):  

  • The Licensing International Excellence Awards are open to licensors, agents, licensees, retailers and anyone else from the worldwide licensing industry with a product or brand that meets the criteria of each category. You (or your company) DO NOT have to be a Licensing International member to enter. 
  • The brand or product must have had bona fide retail distribution during January 2020 and February 2021.
  • It costs $15 per submission to enter your work, and all funds go to a great cause – the Licensing International Scholarship Program.
  • You must fill out the online entry form for each category you wish to enter. You will be asked to describe what was special about your product/brand and discuss how it was received in the marketplace (things like placement, sell-through, etc.)
  • You will need to provide at least one and up to five high-resolution (300 dpi) digital images of your brand or product. You also have the option to include a video link. 
  • The deadline for submissions is March 19, 2021. Entries received after this date will not be eligible for consideration
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